Want to know the public speakers’ “secret sauce” to capture the audience’s attention?
You might think that there’s some formula.
You might think that formula involves being a gifted storyteller or a master designer.
Maybe you even think that there is no “secret sauce” — That you’re either born with the talent of speaking eloquently to crowds of people or you’re not.
It’s none of these things.
The “secret sauce” is simply this: the ability to talk to people the way you would want to be spoken to. The ability to connect with people the same as you do in real life.
If it sounds too simple, consider this: humans have a bad habit of making things seem more complicated than they actually are. From a young age we start to realize that the harder we work the better the results (usually). The trouble is, we also start to believe, subconsciously, that if something is simple to do the results can’t possibly be good. As the old saying goes, “if it sounds too good to be true it probably is.”
In the case of public speaking, simple works best. People prefer to listen to conversation that formal lecture. If a group of business people attend a presentation they don’t want to be lectured to formally. They definitely don’t want someone reading them bullet points from a bunch of slides.
To do a slam dunk presentation you need to do two simple things. You need to:
- know your subject matter really well (and I mean the *actual* subject you’re talking about, not a memorized script) and;
- talk in your natural voice to the audience
“But how do I remember what to say?” I hear you ask. That’s simple too.
You don’t need to remember your script word-for-word. All you need to do is know your subject matter well and plan out the three main points you are going to talk about. I cover this in detail in the 3 simple steps to remember your speech.
Let me know what you think.